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A Guide to Choose the Best B Schools For Marketing

best b schools for marketing

One of the major challenges when it comes to applying to business schools is deciding where you want to go. Once you actually start looking, you may feel overwhelmed and be confused as to where to start—there are so many schools out there!

However, by being a little strategic about it, things will surely turn manageable for you. You can compare the different categories given below to be able to see how different schools are stacked up and thus ultimately narrow it down to your dream school. Check out the criteria below in order to be able to choose the best B Schools for Marketing.

Location: Location of a business school is one of the most important factors that you need to consider if you are planning for specific career options like Marketing after MBA. Most B School's strongest networks are their local businesses where their students can land a respectable job with good salary in marketing. The location of the B School of your choice also has long-term propositions for the location of your personal network - you will spend two years, meet many people in that city or town, and these relationships can really help you when you look for a job or it comes to succeeding in your career.

In India, there are numerous top B Schools known for their education. Among the top business institutes in the country, MICA, located in Ahmedabad, is one of the top B Schools for Marketing. If you are planning to specialize in marketing, then you should visit here to gather more information regarding the college, quality of education, faculty members, curriculum, etc.

Electives: Every MBA aspirant decides which institute to opt depending on his/her likings and career aspirations. If one wants to get into marketing businesses, then selecting a school that offers many electives in marketing will help. Before selecting a particular B School, you should read more about it to learn more about the institute.

Placements: Placement is another very important factor while selecting a B School for Marketing. While checking the percentage of placements, make sure that the business school that you choose attracts recruiters from your area of interest. Furthermore, you need to check the positions offered by the companies visiting the school. Also, do a check on median salary instead of average salary.

Cost of Education: This is yet another very important factor that you need to consider while choosing the best B School for Marketing. However, don’t opt for a school only because it costs less. Almost all the topmost schools usually charge a higher educational fee and it makes sense to pay these fees because you can flaunt that brand on your CV. While selecting a B School, always consider its brand value and degree.

Alumni: Never underestimate the significance of alumni. Alums are a vital part of your MBA program. Select a school that has a strong alumni base in the marketing career area. For example- MICA, Ahmedabad has consistently placed a large number of students in marketing firms. So, if you are targeting strategic marketing, then MICA offers a lucrative opportunity. To know more, you can visit the website of the institute.

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